Goody Bags In The New York Times

  • March 1, 2012 10:39 am

I had a great time reporting Tempest In A Goody Bag for The New York Times, out today.

What do you think of goody bags? Do you offer them? Do you like to get them? The comments have been rolling in on the New York Times site, on Facebook, and on various parenting boards I frequent. Please chime in!

Emeril’s Table

  • November 6, 2011 8:22 am

Tune in 11/7 at 11 a.m. on the Hallmark Channel for pyrotechnics, local food, and more. Had a great time on the show. Trying to figure out how how to record it (I’m not the most tech-savvy person, nor am I particularly gifted at cropping photos. Oh well, don’t tell anyone).

The Butcher’s Guide To Well-Raised Meat In Whole Living Magazine

  • October 17, 2011 9:27 am

Thanks Whole Living for including some easy advice from The Butcher’s Guide to Well-Raised Meat on how to buy the best meat for the environment and your health in their November issue!

Running Skirts in The New York Times

  • October 17, 2011 9:21 am

So I started running lately to clear my head from writing etc. And I kept seeing all of these women running in skirts. At first I thought they were all going to play tennis. But…they had no rackets. Then I realized running skirts are a thing.

So I wrote an article about them for The New York Times. While it’s not my usual green focus, I did ask skirt designers about eco-fabrics. That part didn’t make it into the story. Apparently there is some recycled poly and more used for some running clothes, but since materials that wick away sweat and don’t chafe are crucial for marathoners, organic cotton isn’t high on the list.

The Complete Organic Pregnancy on Bob Vila

  • September 16, 2011 12:16 pm

Many thanks to Bob Vila for mentioning The Complete Organic Pregnancy in an article about a green nursery challenge!  See the excerpt below, and/or check out the whole article here.

“As for the paint, I read ‘if you can smell it, it’s probably bad for you’ in “The Complete Organic Pregnancy.” The authors advise latex rather than alkyd- or oil-based paints, and suggest looking for paints labeled zero-VOC (Volatile Organic Compounds),  no-VOC, or VOC-free, as they are “almost completely free of carcinogens.”

The Butcher’s Guide To Well-Raised Meat On Civil Eats

  • August 14, 2011 8:50 pm

Many thanks to Civil Eats and Tri-City Herald for the wonderful mentions of The Butcher’s Guide to Well-Raised Meat!  Here is an excerpt from the Civil Eats article, but to read the entire posts, click here and here.

“Trials and tribulations aside, this book is mostly a lot of fun. Inquisitive home cooks will love the copious diagrams and charts that dissect all aspects of meat animals and meat cooking. The Applestones make a point of encouraging whole-animal cooking, which means they explain how to cook every cut, especially the lesser-known cuts that require slow, low heat methods.”

Thank You Jeffrey Hollender

  • August 8, 2011 11:00 am

Loving this blog Jeffrey Hollender posted today: If I Wanted Someone To Talk About My Brand It Would Be Alexandra Zissu.

A few highlights:

“If I wanted someone to talk about my brand–especially to moms who own a lion’s share of purchasing power and who vote for change with their wallets (and actions)–it would be Alexandra Zissu.

Alexandra is the author and green living expert par excellence who helped me write Planet Home: Conscious Choices For Cleaning and Greening The World You Care About Most….

Alexandra she has a knack for translating hard to understand sustainability issues and environmental health science into easy, pithy consumer English. She’s passionate about giving people the education and tools to make conscious decisions as they go about their daily routines—and especially about the collective impact this can have. She knows what parents and other eco-interested consumers really want to hear and what they don’t want to hear–drawing on her experience with her own active group of followers via books, articles, blogs, social media, talks, and demonstrations. She also has a deep understanding of the full spectrum of green—from people just getting started to the diehard lifers.

Don’t think that anyone’s going to pull the wool over Alexandra’s eyes. I’ve found her a tough critique of Seventh Generation’s as well as almost every product we reviewed for Planet Home. But that’s exactly what you want. Trust comes from transparency, a balanced perspective on the great, and the not so great. That’s what the best brand ambassador is uniquely able to do. She won’t read from a script, she’ll visit your lab, talk to other customers, do a little bit of her own testing and research, maybe even tell you quietly a few things you might not be so eager to hear….A better brand ambassador you won’t find!”

Read it in full  here.

The Butcher’s Guide To Well-Raised Meat in Edible Manhattan

  • July 19, 2011 7:15 pm

Many thanks to Edible Manhattan for mentioning The Butcher’s Guide to Well-Raised Meat in their summer issue!  Love this: “…the book is much more than a manual. Simultaneously irreverent, uproarious and informative, it presents jaw-dropping truths about modern meat, laugh-out-loud explanations of offal, and, yes, stuff-your-mouth recipes for dishes like tongue tacos.” For more, see Edible Manhattan – July, Aug.

The Butcher’s Guide To Well-Raised Meat On TastingTable.com

  • June 15, 2011 1:13 pm

Holy lovely review! Thanks TastingTable.com!

A mini excerpt:

“As we read the new book from butchering power couple Joshua and Jessica Applestone, however, the term [rock star butcher] seemed apropos: The Butcher’s Guide to Well-Raised Meat is at once a political manifesto on the agricultural climate, a memoir and an instructional how-to with lessons on tying roasts and breaking down lambs. Theirs is the philosophy that has spawned a movement of imitators….

….The book is a worthwhile read, providing context for the many practices that have now become ubiquitous phrases on menus; here, such terms as primals and nose-to-tail are explained (and encouraged) through useful recipes and tips.”

The Butcher’s Guide To Well-Raised Meat in Bon Appetit

  • June 15, 2011 12:36 pm

Not sure who looks better? The book cover or Josh? Fun to see both of them in Bon Appetit! And love love love that they’re calling it “The new bible for conscious carnivores.”